Science, Sales, and Business Rock

6 Scientific Secrets That Guide Human Behavior In Persuasion

Written by Chris Boyson, PhD | Apr 17, 2018 12:44:37 PM

This video by Michael Cialdini and Steve Martin will reveal 6 secrets of persuasion using scientific evidence that will impact the top line and drive sales. The concepts are really sound and the applications can be widely used across industries and businesses. 

Click HERE to see the full video.